Friday, February 28, 2014

Three Priorities For 2014: 2 - Growing Businesses - Luminaria Productions

Luminaria Productions LLC owns this blog.

It also owns Homewood Nation, the internet-based community news service headquartered at For the first couple of years after its launch in April 2010, I made the mistake of identifying the website as Homewood Nation. But Homewood Nation includes a Facebook page, a YouTube channel, and a Twitter feed (you can use the green bar above to check out all of those elements).

I declared the intent a few years ago to build Luminaria into a company whose April 2017 IPO establishes its value at $1 billion. Not because I personally need the levels of money involved, but because I imagined that it would feel amazing to have the world say that I have created that much value.

I still think that that would feel amazing, but I've misbehaved badly enough so that I now need to either push the timeline back, or shrink the number.

I'll keep the number, because I like it, and shift the timeline as appears needed. Meanwhile, I must learn to work harder AND smarter AND more consistently at building a billion-dollar enterprise.

So what else is cooking in Luminaria's pot, besides ReVisions and Homewood Nation? Multiple projects in various stages of development...

A VIDEO GAME: PeaceBuilder: Homewood

A SCREENPLAY COLLECTION: QuickFlicks - a collection of short screenplays for fledgling filmmakers.

SHORT FILMS to be produced from the QuickFlicks scripts: "coda," "Message, Not In A Bottle," "No Dessert," and "End Run."

FEATURE FILM SCRIPTS: "The Nature of Love" - a dissatisfied wife falls for one of her husband's employees, not knowing that he intends to kill her family; "The Moses Effect" - a small town sheriff's life is turned upside down when a satellite-based system begins enforcing all of the laws on the books, including the most absurd ones.

A REALITY SHOW about the rehab of a building in Homewood - most likely 1015 N. Homewood Ave.

A NEWSLETTER for Homewood.

HNTV - A TELEVISION CHANNEL devoted to Homewood

HOMEWOOD NATION MERCHANDISE - branded apparel and gifts; a tablet computer (which may be manufactured/assembled in Homewood.)

A Homewood Nation hoodie could help you 
make it through the final brutal weeks of winter!

  • Building A 21st Century Journalism Enterprise - a discussion series for writers, editors, designers, photographers, videographers...basically, anyone interested in the possibilities and challenges of doing what the title says, with the tools now available.
  • An event honoring writer John Edgar Wideman
  • An event honoring Lou Scheimer, founder of Filmation, the animation company that produced "He-Man And The Masters Of The Universe."
  • Communicating for Community - a discussion, or series of discussions, on enhancing communication within Homewood and enhancing Homewood's communication with the world (and wow, this is the first time I have said it that way - I like it!).
PUBLISHING, under the Greenhouse Publications banner:

  • Book, working title, "Black Man In A Suit" - a collection of posts from "My Homewood"
  • Book, "Homewood 2013" - a review of the year.
  • Magazine, working title, "Homewood Quarterly Journal," (blech)
  • Posters
  • Other books
And that's the list of projects, each of which will require work by other people, and all of which together will require the work of lots of other people. The key to Luminaria's outrageous success, is, as I said in December, attracting and retaining great talent. And getting myself out of the way.

Do you see a possible place for yourself in this list? If so, drop a line to, and I will email you updates as they are issued.

Three Priorities: The Complete Series
Three Priorities For 2014 - And Beyond
Three Priorities For 2014: 1 - Encouraging The Body Of Christ
Three Priorities For 2014: 2- Growing Businesses.
Three Priorities For 2014: 2.5 - Why Build Businesses?
Three Priorities For 2014: 2 - Growing Businesses - Legal Shield
Three Priorities For 2014: 2 - Growing Businesses - Homewood Capital Partners
Three Priorities For 2014: 2 - Growing Businesses - Luminaria Productions
Three Priorities For 2014: 3 - Redeveloping Race Street
Three Priorities For 2014: Closing Thoughts
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